About Us
Jacqueline Hernández, Founder and CEO
Jacqueline Hernández is a powerhouse in multicultural marketing, digital media, and Gen Zalpha youth engagement. Named among FORTUNE's Most Powerful Latinas, The Hollywood Reporter's Power 100 Women in Entertainment, and Advertising Age's 100 Most Influential Women in Advertising. She is a proven leader in media and entertainment, sports, brand building, and driving business growth.
Jacqueline has held leadership roles at both FORTUNE 500 and investor-backed startups, including Interim CEO and President, MediaCo Holding; President, Combate Global; CMO, NBCUniversal Hispanic; COO, Telemundo and Mun2; and Publisher, People en Español and Teen People. She serves on the board of directors of Victoria's Secret and MediaCo Holding.
Jack Rico, Managing Partner
Jack Rico is an award-winning entertainment journalist, multicultural storyteller, and media pundit with three decades of experience championing Latinos in media and entertainment. He has contributed to ABC News, NBC's TODAY Show, Univision, and Telemundo, and his insights have been quoted by People, The Washington Post, Bloomberg, and NBCNews.com.
As Managing Partner, Rico leads the development and production of original content. His deep understanding of multicultural audiences and the shifting media and entertainment landscape helps him craft narratives that bridge multicultural and general audiences across film, television, and emerging platforms.
OUR PARTNERS
